The Consumer Finance Association (CFA) believes policy-makers 'misunderstand' the value of payday loans to the people who use them after major research into the industry revealed high satisfaction rates among customers.
The survey of 300 payday loan customers and 300 MPs, peers and councillors, which was carried out on behalf of the Consumer Finance Association by YouGov, was undertaken in order to explore differences of attitude and opinion between customers who have taken out a payday loan, and...
