Sign up to our Editors Choice newsletter now! Click here

It’s a victory as football themed hoarding scoops national award

Accessibility Menu

Menu Search

24dash - The UK's most up-to-date social housing and public sector news website

It’s a victory as football themed hoarding scoops national award


Published by Becki Ord for Keepmoat in Housing and also in Communities

The winning football themed hoarding The winning football themed hoarding

A COLOURFUL football themed hoarding designed by the local community to brighten up a building site in Sunderland has embraced the city’s passion for the game and won a national award.

Children from Southwick Community Primary School have been working with leading housing and regeneration company Keepmoat on the hoardings surrounding the Gildacre Fields extra care housing scheme the firm is building for Housing and Care 21 in Southwick.

The youngsters were asked for their creative ideas which were then brought to life by local graffiti artist Frank Styles, who spray painted a work of art depicting Sunderland football shirts and the flags of the nations who took part in the World Cup.

The hoarding has now won the Considerate Constructors Scheme’s Ivor Goodsite Community Hoarding Competition. 

The children even got involved in painting the huge murals by embellishing footballs all over the masterpiece. The project received the support of Sunderland AFC’s community project “The Foundation of Light – Kicks Programme” as well Keepmoat and Housing and Care 21. 

The designs impressed Keepmoat so much that the Sunderland-based firm entered them into the competition. 

Sites and companies registered with the Scheme were invited to get creative with a paintbrush and work with communities as part of the project. Children were given the opportunity to learn about construction and the experience may be an incentive for them to consider a career in the industry. 

Now the footballing themed hoardings have scored a winning strike after they were announced as one of only five UK winners of the national awards.

There were 50 entries and more than 2,500 children took part. 

Mark Kearney, Operations Director at Keepmoat, said: “Sunderland has such a passion for football and this comes across loud and clear in the fantastic designs that have been created by the local community. Keepmoat is equally passionate about the bringing together communities in the areas that we work. This project demonstrates that our work goes beyond bricks and mortar improvements, and can have a really positive impact on the local community.”

Edward Hardy, Chief Executive of the CCS, comments: “The standard was extremely high this year and we were delighted that so many schools, children and organisations participated so enthusiastically.  As well as being a great opportunity to promote site safety, it’s also about encouraging the next generation to become interested in construction. Contractors are taking the time to promote site safety to local children while showing them the benefits of working in construction.”

The extra care development is due to be finished in early 2016 and will provide homes for the over 55s. The scheme lies in Carlyhill Road in Southwick and includes a mix of one and two bedroom apartments and six two bedroom bungalows. 

When complete, the scheme will also include a range of communal areas for residents and people in the surrounding area to enjoy, including beauty and treatment rooms, an IT suite, internet café, community allotment and exhibition space.

Christine Bendall, Development Programme officer for Housing and Care 21, said: “We’re delighted that the hoarding was chosen as a winner, especially as so many from the local area worked together to create the painted display. We are looking forward to welcoming residents to our apartments and bungalows and inviting the local community to use the facilities.” 



Login and comment using one of your accounts...