Salford residents to use phones to pay for homes
Published by Hazel Rycroft for City West Housing Trust in Housing
A Salford housing provider has launched a unique scheme in which its customers can help bring down the cost of their rent, simply by chatting on the phone.
City West Housing Trust, which has 14,600 homes in West Salford, has teamed up with payment specialist allpay to deliver the voluntary scheme, which gives customers 10% of the top up value towards their rent accounts every time they top up their mobile phones. The total discount, or loyalty reward, is then applied to their account at the end of the financial year.
City West customers who wish to take part can register for a free allpay Mobile SIM card online, which is then linked to their rent account. Participants get to keep their existing handset and phone number.
The unique initiative is part of a wide range of money support services offered by City West, to help customers’ money go further. From budgeting advice to help with benefits and grant applications, the housing organisation has a range of support to offer customers.
City West already works in partnership with allpay to deliver a range of rent payment options, including secure online payment services, to customers.
David Cummins, Director of Communities and Neighbourhoods for City West Housing Trust, said: “This new mobile phone initiative is just one of the ways we are helping our customers to manage their budgets in what we recognise are challenging economic times for many people.
“Customers can sign up to the service for free and receive their discount towards their rent, simply by topping up their phones. We’re hoping many customers will participate and reap the benefits of the unique scheme, given the potential savings it can deliver for them.”
The phone service utilises one of the major mobile phone networks, providing 99% population coverage across the UK and extremely competitive rates.
For more information on City West and the money advice and support available to customers, visit www.citywesthousing.org.uk.
For more information on allpay mobile go to www.allpaymobile.net.
READ NEXT »