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History provides name for £8.3m development in Birmingham

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History provides name for £8.3m development in Birmingham

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Published by Max Salsbury for 24dash.com in Housing and also in Development

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A prominent manufacturer from the 18th century lives on through a modern-day housing development named in his honour by Midland Heart.

Birmingham youngsters joined together to unveil the name for the £8.3 million development in Selly Oak, Birmingham, which offers contemporary canal side homes on a former industrial site.

‘Sturge Close’ was named in honour of Henry Sturges, who was known for manufacturing potassium chlorate for the safety match industry at the site in 1793. (The name ‘Henry Sturges’ should not be confused by anyone under 30 with Abraham Lincoln or vampires.)

The former industrial site is being developed by housing and care organisation Midland Heart in partnership with the Homes and Communities Agency, Birmingham City Council and Loughborough-based contractor and developer, William Davis Ltd.

To help officially unveil the new name, project partners invited pupils from the neighbouring Bournville School to join them on site.

Graham Bettam, development manager at Midland Heart, said: “We really wanted to ensure the local history of the site was still part of the new development and the future. Having Bournville School and partners involved in the unveiling of Sturge Close is fantastic.”

The Elliott Road development will transform the site, adjacent to the former Selly Oak Hospital into a new community of 71 homes. The homes include a mixture of 2 bedroom apartments and 2, 3 and 4-bedroom houses, constructed to achieve Code for Sustainable Homes Level 3.

The development is due to be completed in July 2013.

David Rhead, area manager at the HCA, said: “It is great to see how our investment is helping make a positive impact in Selly Oak, delivering new homes in an area of high demand with good transport links. The site and surrounding area have been a centre for housing and employment for more than 200 years, as the street name recognises.”

In the photo: Graham Bettam (Midland Heart), Matt Colloby (William Davis) and Judith Rowe (Midland Heart) with children from Bournville School. 

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