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Festival weekend set to bring London Road to life

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Festival weekend set to bring London Road to life


Published by NigelHowle for Staffordshire Housing Group in Housing and also in Environment

London Road, Stoke, will be transformed into a giant art gallery as the Stoke West and Oakhill Community Association (SWOCA) host a festival weekend. 

Large scale art installations along London Road will be just one of a host of activities taking place over the Queen’s Diamond Jubilee weekend. 

Staffordshire Housing Association, which has its headquarters in London Road, Stoke, is helping to fund events, along with grants from the Coalfields Regeneration and the Arts Council. 

Marg Hardcastle, Chair of SWOCA, said: “It promises to be a great weekend for all ages. There will be lots of different events, including a vintage craft fair and pop and rock bands in Boothen Garden on Monday 4th and a jubilee funday with dancing, drumming, food and games on Tuesday 5th

“North Staffordshire arts group B-Arts and artist Behjat Amer has been holding workshops with local residents to produce the artworks which will be enlarged and displayed along London Road throughout the festival. 

“There will be also be a children’s storyteller telling the famous tale of the runaway circus elephant which ran riot along London Road many years ago.” 

The London Road Festival runs from Friday, June 1, to Tuesday, June 5. 

Other festival events include:

An art gallery in the old West End pub

A flower festival & café at Stoke Baptist Centre

Caribbean evening at London Road Social Club

Buskers outside the pubs on London Road. 

Emma Roberts, Regeneration Programme Manager of Staffordshire Housing Association, said: “This festival will bring together local residents young and old.  Both our head office and the SHA’s West End Village front on to London Road and we are delighted to help fund and promote the event as part of our desire to contribute to the neighbourhood.” 

Festival programmes are available from SHA’s office, West End Village, Stoke Library, and at the Portmeirion shop on London Road.


For media enquiries contact Sandra Barber at Staffordshire Housing Association on 01782 744533.

 Notes to Editors:

Staffordshire Housing Group is a housing association committed to building a better future for local communities.  Established in 1984, SHA provides a range of tenant services including maintenance, tenancy support, estate management and gardening, as well as essential guidance on income management, money advice and benefits entitlement. SHA is committed to improving lives in Staffordshire through regeneration, supported housing, older people’s villages, key worker homes and home improvement agency, Revival. Their subsidiary company, Blue Mountain Housing Association, works closely with refugee and local minority ethnic communities to provide essential support with healthcare, education, training and employment as well as access to quality housing. Since April 2012, Hanley-based charity Arch has been part of the Staffordshire Housing Group. 

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