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Sainsbury’s in Barton Road, Hereford, has become the first supermarket to sign up to Herefordshire Council’s Streetscene campaign to keep the county clean.
Streetscene signs have been put up at entrances to the supermarket and the Duty manager Nigel Fox, aided by pupils from Lord Scudamore Primary School, carried out a clean sweep of the approach to the store from the Great Western Way on Tuesday, July 17.
Nigel Fox, Sainsbury’s Duty manager, said: “We are looking forward to working with the Streetscene campaign and hope that, by ensuring our store’s surrounding area is kept as clean as possible, it will enhance the shopping experience for our customers as well.
“As a supermarket, we like to work with the local community and it is nice to work with youngsters as well. As a store we have been involved with all sorts of community initiatives including donating sports equipment to nearby schools through the Active Kids campaign,” he added.
Fifty pupils from Hereford’s Lord Scudamore School were issued with special graptors – animal-headed litter pickers – and Streetscene flourescent vests to help with the clean-up. The school is also the first to sign up to the Streetscene Charter which requires a commitment to keep the school grounds litter free and, where possible, work with the local community to promote a better, cleaner environment.
Lord Scudamore School has been a Streetscene Nozone – NO litter, NO chewing gum, NO graffiti, NO dog fouling – for some time and is a committed eco-school. The clean-up will be followed by clearing and tidying the grassy areas at the approach to the rear of the store from the Great Western Way.
Councillor John Jarvis, cabinet member for the environment and strategic housing, said: “I would like to thank both Sainsbury’s and the pupils at Lord Scudamore School for supporting Streetscene in this practical way. As a council, we are committed to making the environment as pleasant as possible and hope that if people see this area, which is popular with both walkers and cyclists, is clean and tidy then they will try and keep it that way.”
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Press release issued: July 30 2007
